| Main Entry: | puff |
| Part of Speech: | noun |
| Definition: | blast of air |
Synonyms: |
breath, draft, drag, draught, draw, emanation, flatus, flurry, gust, pull, smoke, waft, whiff, wind, wisp |
| Main Entry: | puff |
| Part of Speech: | noun |
| Definition: | advertisement |
Synonyms: |
advertising, blurb, boost*, buildup, commendation, favorable mention, good word, hype*, laudation, plug*, praise, press-agentry, promo, promotion, publicity, puffery, push*, sales talk, write-up |
| Main Entry: | puff |
| Part of Speech: | verb |
| Definition: | inhale or exhale air |
Synonyms: |
blow, breathe, distend, drag, draw, enlarge, fill, gasp, gulp, heave, huff, huff and puff, inflate, pant, pull at, pull on, smoke, suck, swell, wheeze, whiff |
| Main Entry: | puff |
| Part of Speech: | verb |
| Definition: | publicize |
Synonyms: |
admire, advertise, ballyhoo, blow up, build, commend, congratulate, cry*, flatter, hype*, overpraise, plug*, praise, press-agent, promote, push |
Antonyms: |
conceal, hide, secret |
| Main Entry: | acclaim |
| Part of Speech: | noun |
| Definition: | expression of approval |
Synonyms: |
PR, acclamation, acknowledgment, applause, approbation, celebration, cheering, clapping, commendation, eulogizing, exaltation, honor, kudos, pat on the back, pat on the head, plaudits, praise, puff, pumping up, rave, recognition, strokes, stroking |
Antonyms: |
beratement, criticism, disapproval, jeering, vituperation |
| Main Entry: | advance |
| Part of Speech: | verb |
| Definition: | promote or propose an idea |
Synonyms: |
adduce, allege, ballyhoo, beat the drum for, benefit, boost, cite, encourage, foster, further, get ink for, hype*, introduce, lay forward, make a pitch for, offer, plug*, present, proffer, puff, push, put forward, put on the map, serve, set forth, splash, spot, submit, suggest, throw spotlight on, urge |
| Notes: | advance means 'steady progress' and stresses effective assisting in hastening a process or bringing about a desired end, while advancement suggests progression that is bigger, more, or beyond normal |
Antonyms: |
hesitate, stop, withdraw |
| Main Entry: | advertise |
| Part of Speech: | verb |
| Definition: | publicize for the purpose of selling or causing one to want |
Synonyms: |
acquaint, advance, advise, announce, apprise, ballyhoo, beat the drum for, bill, blazon, boost*, build up, circularize, communicate, declare, disclose, display, divulge, drum, endorse, exhibit, expose, flaunt, get on soapbox for, hard sell, herald, hype*, inform, make a pitch, make known, notify, pitch, plug, press agent, proclaim, promote, promulgate, puff, push, put on the map, reveal, show, soft sell, splash*, sponsor, spot, tout, uncover, unmask |
Antonyms: |
hide, keep secret |
| Main Entry: | advertising |
| Part of Speech: | noun |
| Definition: | public notice of sale; notices to increase consumer desire |
Synonyms: |
PR, announcement, announcing, ballyhoo, billing, blasting, broadcasting, buildup, displaying, exhibiting, exhibition, exposition, hard sell, hoopla*, hype*, pitch, plug, posting, proclamation, promo, promoting, promotion, publicity, puff, screamer, spread, squib |
| Main Entry: | air |
| Part of Speech: | noun |
| Definition: | gases forming the atmosphere |
Synonyms: |
blast, breath, breeze, draft, heavens, ozone, puff, sky, stratosphere, troposphere, ventilation, waft, whiff, wind, zephyr |
| Main Entry: | approval |
| Part of Speech: | noun |
| Definition: | good opinion |
Synonyms: |
PR, acclaim, admiration, applause, appreciation, approbation, commendation, esteem, favor, liking, pat on the back, pat on the head, praise, puff, pumping up, regard, respect, strokes, stroking, wow* |
Antonyms: |
disapproval, disfavor, dislike, hatred |