| Main Entry: | puffery |
| Part of Speech: | noun |
| Definition: | extravagant commendation |
Synonyms: |
hype, praise, publicity |
| Main Entry: | flattery |
| Part of Speech: | noun |
| Definition: | false praise, compliments |
Synonyms: |
adulation, applause, approbation, blandishment, blarney, bootlicking, cajolery, commendation, encomium, eulogy, eyewash, fawning, flattering, flummery, fulsomeness, gallantry, gratification, hokum, honeyed words, incense, ingratiation, jive, laud, mush, obsequiousness, palaver, plaudits, pretty speech, puffery, servility, smoke*, snow job, snow*, soft words, soft-soap, stroke*, sweet talk, sycophancy, toadyism, tribute, truckling, unctuousness |
Antonyms: |
belittlement, castigation, condemnation, criticism, denunciation, insult, offense |
| Main Entry: | promotion |
| Part of Speech: | noun |
| Definition: | publicity |
Synonyms: |
PR, advertising, advertising campaign, ballyhoo, blurb, buildup, hard sell, hoopla*, hype*, notice, pitch, pizzazz*, plug*, press*, press-agentry, promo, propaganda, public relations, publicity, puff, puffery, pushing, squib |
Antonyms: |
silence |
| Main Entry: | publicity |
| Part of Speech: | noun |
| Definition: | promotion of something, someone |
Synonyms: |
PR, advertising, announcement, announcing, attention, ballyhoo, big noise, billing, blurb, boost*, broadcasting, build-up, clout*, commercial, currency, distribution, fame, handout, hoopla*, hype*, ink, limelight, noise*, notoriety, pitch, plug*, press, press-agentry, promo, promulgation, propaganda, public notice, public relations, puff, puffery, pushing, release, report, réclame, scratch*, spotlight*, spread, write-up |
Antonyms: |
secret |
| Main Entry: | puff |
| Part of Speech: | noun |
| Definition: | advertisement |
Synonyms: |
advertising, blurb, boost*, buildup, commendation, favorable mention, good word, hype*, laudation, plug*, praise, press-agentry, promo, promotion, publicity, puffery, push*, sales talk, write-up |
| Main Entry: | sensationalism |
| Part of Speech: | noun |
| Definition: | exaggeration |
Synonyms: |
aggrandizement, boasting, excess, fabrication, fish story, hype, hyperbole, overemphasis, puffery, tabloid journalism, tall story, whopper, yellow journalism |
| Main Entry: | publicity |
| Part of Speech: | noun |
Related
Adjectives: |
| Concept: | Flattery. |
| Category: | 2. Moral sentiments |
Synonyms: |
-nouns
flattery, adulation, gloze; blandishment, blandiloquence; cajolery; fawning, wheedling; captation, coquetry, obsequiousness, sycophancy, flunkeyism, toadeating, tuft-hunting; snobbishness., incense, honeyed words, flummery; bunkum, buncombe; blarney, placebo, butter; soft soap, soft sawder; rose water., voice of the charmer, mouth honor; lip homage; euphemism; unctuousness.
-verbs
flatter, praise to the skies, puff; wheedle, cajole, glaver, coax; fawn upon, faun upon; humor, gloze, soothe, pet, coquet, slaver, butter; jolly [U.S.]; bespatter, beslubber, beplaster, beslaver; lay it on thick, overpraise; earwig, cog, collogue; truckle to, pander to, pandar to, pay court to; court; creep into the good graces of, curry favor with, hang on the sleeve of; fool to the top of one's bent; lick the dust., lay the flattering unction to one's soul, gild the pill, make things pleasant., overestimate; exaggerate.
-adjectives
flattering; adulatory; mealy-mouthed, honey-mouthed; honeyed; smooth, smooth-tongued; soapy, oily, unctuous, blandiloquent, specious; fine-spoken, fair spoken; plausible, servile, sycophantic, fulsome; courtierly, courtier-like.
-adverbs
ad captandum.
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